7 Korean women's fashion brands! Introducing brands popular among women in their 20s and 30s!
7 Korean women's fashion brands! Introducing brands popular among women in their 20s and 30s!
Korea is known for its high interest in fashion. Not only celebrities, but also ordinary people have a great interest in fashion and dress nicely. Therefore, even if they are not luxury brands, there are many high-quality clothes and they often serve as inspiration for coordinating outfits. So, this time we will introduce Korean designer brands that are especially popular among Korean women in their 20s and 30s.
table of contents
1. Dunst
First, we will introduce "Dunst". Born in 2019 as an internal venture project of LF Mall, a major Korean e-commerce fashion shop, this fast-growing brand has achieved sales of 40 billion won (approximately 4 billion yen) in the five years since its launch. It is especially popular among the younger generation.
Building on its success in Korea, the brand is now expanding internationally, with its products now in e-commerce shops, department stores and select shops in 20 countries around the world, including Japan, China, Hong Kong, the US, Canada, Italy, France and the UK, and is enjoying success in the global market.
In particular, BLACKPINK's Jisoo has acted as an ambassador, strengthening Dunst's brand image. The brand's concept is a casual and lively preppy look or a simple formal look, and it offers a wide range of products that are popular with a wide range of ages, from jackets and coats to sporty items such as rugby shirts and tennis skirts.
Dunst Store Information <br>5th floor, 176, Shinsegae Department Store, Gangnam, Sinbanpo-ro, Seocho-gu, Seoul, Korea
2. Loeuvre
If you're looking for a bag to go with Dunst's sophisticated jackets and suit sets, we recommend L oeuvre . This brand, known for its bags in particular, has grown rapidly since its debut in 2019. L oeuvre offers a wide selection of clothing, accessories such as bags and wallets, and beauty products such as perfumes and hand creams.
Clothes at L oeuvre are popular, but the bags are also not to be missed. The "Sac de Jardin shoulder bag" is particularly popular, and comes in everyday colors such as brine, beige, and dark brown, making it convenient for everyday use.
Loeuvre has multiple stores in Korea. The interior of the stores is inspired by the Boulevard Saint-Germain in Paris , and the classic and elegant atmosphere of the stores perfectly matches the image of Loeuvre , so if you have the opportunity to go to Korea, be sure to visit!
- Loeuvre Sons
29 Seoulsup 2-gil, Seongsu-dong 1(il)-ga, Seongdong-gu, Seoul, South Korea
-Loeuvre The Modern Seoul
108 Yeoui-daero, Yeongdeungpo-gu, Seoul, South Korea B2F
-Loeuvre Gangnam
176 Sinbanpo-ro, Seocho-gu, Seoul, South Korea 5th floor
-Loeuvre, Shinsegae Department Store, Busan
35 Centum nam-daero, Haeundae-gu, Busan, South Korea
3. Depound
Depound is a fashion brand popular among Korean women in their 20s and 30s, but is also popular among Korean MZ generation. The brand is especially popular for its refined and clean style.
Their wool-blend tweed jackets in particular are suitable for the office, wedding guest wear, and other formal occasions, and they have a wide range of items that can be used in many situations. 
Depound also carries a wide range of bags and other accessories, and its casual yet clean-looking designs are popular for their ease in matching with a variety of outfits. Depound is also very popular in Japan, and recently opened an official mall in Japan, so if you're interested, be sure to check it out.
https://depound.mysmartstore.jp/
-Hannam Showroom 14 Daesagwan-ro 5-gil, Yongsan-gu, Seoul, Republic of Korea
- The Hyundai Seoul
108 Yeoui-daero, Yeongdeungpo-gu, Seoul, South Korea B2F
4. LENINA
LENINA is a fashion brand with a French vintage concept, and has recently been in the spotlight after Twice's Sana was chosen as a model. While other brands focus on everyday wear and luxurious looks, LENINA offers blouses, dresses, jackets, and other items with rich silhouettes that are perfect for spring. Particularly popular this spring are white blouses with off-the-shoulder designs, which are perfect for spring dates.
5. Fromwhere
Next, we will introduce "Fromwhere". This brand is known for its sophisticated clothes that pursue soft and delicate silhouettes. Although the designs are simple and timeless, the accents of the details make them easy to wear anywhere, regardless of trends. In Korea, the brand is especially popular among young women.
6. hfm
Another brand we would like to recommend for spring is "hfm." They have many stylish items that can be worn casually every day, from shirts to pants, with simple yet luxurious designs.
Shirts are essential in spring. They are the most comfortable and easy-to-wear item for women, and are both formal and clean. This spring, HFM's shirts with their cool and trendy striped patterns are especially popular.
7. Wooalong
The last brand we will introduce is "Wooalong". While the brands introduced above deal with clothes that emphasize daily life and practicality, Wooalong is a popular brand among people who enjoy street fashion. It offers a relaxed yet sophisticated style, and pursues a style that brings out each individual's personality by expressing a variety of styles using high-quality materials.
https://wooalong.co.kr/index.html
Above we have introduced the women's fashion brands that are popular among Korean women in their 20s and 30s. Some of these brands can also be purchased in Japan, so try using these brands as a reference and enjoy creating new outfits every day.
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